Archives for January 2013

THE “SELLING YOURSELF” DILEMMA: 6 Solutions

dilemmasSelling ourselves is the #1 selling challenge for most of us. Those words have gotten all mixed up with being pushy, self-centered, egotistical, arrogant, and offensive.  That makes it tough, especially for business owners and solo-preneurs.

THE “SELLING YOURSELF” DILEMMA 
We’re faced with two opposite dynamics:

  1. We have to sell ourselves every day—to customers, to staff, to the world. We are the brand, and people may buy or not buy based on their impressions of us.
  2. We don’t want to be pushy and self-centered. We can’t sell ourselves. We won’t! We might even prefer gum surgery!

The Dilemma is: We have to, but we can’t.

MY “SELLING MYSELF” EPIPHANY
After a wobbly start in selling, I figured out the Soul of Selling system and actually became a whiz kid—selling for other people.  But when I started my own book doctoring business, I found I couldn’t sell my way out of a paper bag! [Read more…]

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SALES BOOT CAMP!

i'm-a-coach-salesbIf 2013 is really the year you’re going to master selling…
If you never want to worry or fret about it again…
If you want to sell forevermore with ease, aplomb, and the results of your choice…

Then this Sales Boot Camp is for you!

WOMEN BUSINESS OWNERS SALES BOOT CAMP (Feb 4 – Mar 1)
WBO has brought together 20 top sales coaches (including me!) and 20 engaging workouts designed to take you “over the hump” into sales mastery. My workout (webinar) is Feb 5, on “Sell Yourself Without Feeling Pushy, Creepy, or WEIRD!”

I’m strongly recommending this boot camp because I’ve never seen such a great bunch of presenters at such an amazingly reasonable price. Check it out here:i'm-a-coach-salesb

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“THE SCALE” TAKES THE STING OUT OF OBJECTIONS

Scales of Justice“I’d love to work with you, but I have NO money!”
“What you do sounds great, but I just have NO time.”

YIKES!
When I hear these words, I sometimes just want to turn on my heel and walk away—but then I remember my own advice:
1.    Everyone with whom I speak deserves my respect, honor, and appreciation.
2.    Let people know that I have truly heard their objections, but don’t necessarily swallow those objections whole.
3.    Use THE SCALE. It takes the sting out of objections.

Using The Scale turns the raging tiger of my impatience into sweet little orange tabby kittens, like my guys Frankie and Flynnie.

Frankie and Flynnie

Frankie and Flynnie

But first, I have to wake up, be present, and reach down inside myself for some generosity of spirit. Doing that may not be what was on my agenda for this morning, but that’s what’s on my plate.

WHAT TO DO WITH OBJECTIONS
First, I need to hear them. Not just with my ears, but with my heart. Maybe these people simply: [Read more…]

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SELLING YOURSELF IS GIVING A GIFT

giftThe #1 challenge many of my clients face is “selling themselves.” Somehow, those words have come to mean being pushy, self-centered, egotistic, and even WEIRD!  BUT if we’re business owners, service providers, or solo-preneurs, selling ourselves is what lets us keep doing the thing we love to do.

It’s an impossible dilemma: We have to sell ourselves, but doing so can feel frightening and even creepy.  What we need is a…

NEW DEFINITION OF “SELLING OURSELVES”
What if selling ourselves were simply “Offering our gift to others in the spirit of service.”  Let’s break it down:

  • Offering” is not pushing. It’s extending a generous hand, one that others can choose whether or not to take.
  • Our gift” is a talent we’ve been given, so that we can offer it to others. It comes from Whoever or Whatever put us together. We are just its representative—its sales rep, if you will. Each of us has gifts, and we are not meant to hoard them. We’re meant to take them out into the world so that they can help others.
  • In the spirit of service” means that we’re not blowing our own horn, or insisting that others see how wonderful we are. It simply means that we’re offering our gift in order to make life easier or better for other people.

When we “sell ourselves” from this point of view, it’s a lot easier, a lot more fun, and a lot more productive. [Read more…]

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HOW TO MAKE SELLING A SPIRITUAL PRACTICE

meditating2 meditationguidance com“But what I offer is spiritual! I don’t like to sully it with selling,” my coaching client Jennifer said.  It’s easy to be blissful and enlightened in a Himalayan cave; it’s more challenging to be present, generous, unattached, and available to serve in the midst of a sales conversation.

R-E-S-P-E-C-T FOR SELLING
I know many people who are spiritual seekers, and who look down their noses at people who sell. It’s all I can do to keep from saying, “Forget the mountaintop. Get a job selling cars, and you’ll be enlightened in half the time!”

My point of view is this: Whether you want enlightenment or just fistfuls of money—or both—selling will get you there. [Read more…]

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